Welcome to DeSoto Consulting

The Counterintuitive Business Consultants

DeSoto Consulting was started with one focus: Build company brands through effective marketing. Our partners have achieved this goal at just about every level. We have worked with venture entrepreneurs, not yet launched, all the way to huge corporations, generating hundreds of millions of dollars annually.

Traditionally companies confuse marketing their product or service with advertising. It seems intuitive that to build a brand one must get the name out through television, radio, and print media. Our approach throws these theories to the wind. We actually take a COUNTERINTUITIVE angle and build brands the old fashion way while leveraging the best of today’s technology.

We teach you how to use the people you know, the networks you already have, and your core knowledge of the business sector you are in to notch a position in your market with almost no advertising budget.
There are no smoke and mirrors.

We utilize tried and true human psychology along with solid marketing principles to create an out of the box plan. This plan, when executed properly, will focus your message with an intensity to match your passion for what you do.

Our initial, complimentary, consultation is not an attempt to create this plan or even outline it.

We have learned that there are businesses that just do not fit this approach. Before we enter into a consulting agreement we want to make certain we will be successful with your needs and that you are ready to take this journey with us.
If we find we are a fit for you and you are a fit for us, we will tailor a package to fit your model.

We will assist you determining the correct time to spend money marketing your business. We will help create your public relations image. We will focus your message to the end user.

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